World-class Wellness Way route launched on the KZN South Coast

PRESS RELEASE
For Immediate Attention
07 December 2023

World-class Wellness Way route launched on the KZN South Coast

Globally the wellness tourism market has grown as travellers place more emphasis on physical, mental, and spiritual wellbeing. On the KZN South Coast, where the natural beauty supports overall health, the first-ever South African wellness travel route – The Wellness Way – is being launched by Odyssey Magazine and The Southern Explorer, supported by South Coast Tourism & Investment Enterprise (SCTIE). The official route will be available for holistic-minded travellers from 14 December 2023.

“There is an international trend that has emerged the past few years, prioritising health and wellness through travel and new experiences,” explained Phelisa Mangcu, CEO of SCTIE. “The KZN South Coast boasts 58 golden beaches, extensive nature reserves, and a positive ethos that supports wellbeing, making it the ideal location to establish a wellness route. Coinciding with the festive season, this will give visitors a wonderful opportunity to experience the region while taking care of themselves after a long year.”

Explaining the concept behind The Wellness Way, Debra Robbins, Editor of Odyssey Magazine says: “This tourism initiative was conceived following the success of the KwazuluSpirit Festival 2023 by Odyssey Magazine and Wozani Africa Events. This route-based initiative was launched on 6 September 2023 at a business networking brunch and the support and sign-ups received were an unwavering buy-in from the KZN South Coast’s healing community.”

There are currently 82 therapists and practitioners to be found along The Wellness Way, dedicated to therapies of natural health and holistic healing from Amanzimtoti to the Wild Coast. The route will be divided into seven regions for ease of use:

Region 1: Amanzimtoti to Umkomaas

Region 2: Widenham to Ifafa Beach

Region 3: Hibberdene to Oslo Beach

Region 4: Shelly Beach to Margate

Region 5: Ramsgate to Marina Beach

Region 6: Trafalgar to Wild Coast

Region 7: Oribi Meander to Ingeli

Tourists wanting to access The Wellness Way route can do so via links to The Wellness Way web portal on The Southern Explorer and Odyssey Magazine websites from 14 December 2023. The next KwazuluSpirit Festival will take place 9 to 11 August 2024 at The Laughing Forest in Elysium where The Wellness Way members will offer healing modalities and therapies.

In addition to wellness tourism, the Golf Coast (as the region is also known!) is home to 11 quality golf courses, and remains a favourite destination for both leisure and MICE [meetings, incentives, conferences, and events]! The subtropical climate and diverse natural landscape also set the scene for the ultimate in agri-tourism and extreme adventure.

Uncover all the adventure on the KZN South Coast by downloading the ‘Explore KZN South Coast’ app, visiting the website, checking out the Events Calendar, the KZN South Coast Meeting Planner Guide and more! Don’t miss out on the action by following South Coast Tourism on Facebook; South Coast Tourism and Investment Enterprise on YouTube; @infosouthcoast on Twitter or Instagram; and South Coast Tourism & Investment Enterprise on LinkedIn. And click here to check out previous SCTIE press releases. Follow the hashtags #uncover #uncoverkznsouthcoast #uncoveradventure #kznsouthcoast

 

/ENDS

 

All images are complimentary for media use, provided the correct image credit is
included and the images are published in conjunction with the content supplied.

High resolution images are available upon request.
(Images: Supplied by The Wellness Way)

 

About KZN South Coast

Known as the ‘Paradise of the Zulu Kingdom, the KZN South Coast stretches 120 kilometres from Scottburgh to Port Edward and inland to Harding. Here, the spirit of adventure can be discovered among the many cultural experiences, as well as the 35 nature trails and 58 beaches, ideal for activities like river rafting, abseiling, suspension bridges, paintball, surfing, SUP, canoeing, beach horse rides, shark cage diving and free diving. Nicknamed ‘The Golf Coast’, there are 11 golf courses on the KZN South Coast ranging in difficulty, with endless hiking, mountain biking and 4×4 trails for more rugged excursions. Promoting sustainability, the KZN South Coast has a growing Agri-tourism sector that offers world-class produce and hosts tours and excursions. The region boasts several permanently managed Blue Flag beaches and is home to some of the world’s top diving sites, Aliwal Shoal and Protea Banks. The originality continues with the annual Sardine Run, coined the #GreatestShoalonEarth, which is the largest biomass migration on earth and a marvel to witness. The region’s many nature reserves are inhabited by indigenous bird and wildlife, and it holds the title of ‘smallest desert on earth’, The Red Desert in Port Edward. The KZN South Coast is a fast-emerging MICE destination which also plays host to several high-profile events including The Bike Fest, Uvukile Gospel Festival, Ugu Jazz, Ugu Film Festival and the South Coast Fever MTB & Trail Run Series.

 

Issued on behalf of:

South Coast Tourism and Investment Enterprise (SCTIE)

Disseminated by:
Olivia Jones Communications

For more information please contact:
Olivia Jones Communications
Cell: 083 653 1720
Email: media@oliviajones.co.za

 

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